This year’s Winter NAMM was nothing but a great success for True Temperament. Acceptance for what many prominent guitarists and connoisseurs call the greatest innovation in guitar in hundreds of years is growing ever stronger. The world premiere of Strandberg Guitars five TT models was a high light which attracted tremendous attention among the visitors. Further evidence was all fruitful meetings the TT-team had during the exhibition days with some of the most influential and biggest guitar brands on the market.
There were also very inspiring and nice meetings with many artists. Among them: Nuno Bettencourt, Per Nilsson, Steve Lukather, Andy Timmons, Steve Morse and Henrik Linder who all pay tribute to TT. Judging by all this, 2020 will be a very exciting and rewarding year for True Temperament.
Here is a brief photo report from this year’s fair:
The True Temperament team gathered just before the opening on Thursday January 16.
From left: Inventor Anders Thidell, CEO Ulf Zandhers, CMO Anders Nicklasson and A&R Per Nilsson.
The world NAMM premiere of Strandberg Guitars five TT models, attracted tremendous attention among visitors and the media. Strandberg’s booth was constantly full of visitors throughout the exhibition days.Three Strandberg Boden True Temperament models were launched: 6 Brown Burst, 7 Blue Burst and 8 Purple Burst.
Among the five new Strandberg TT-models were two Per Nilsson Singularity signature guitars: an 8-string and a 7-string. Specification: Basswood body with an ash top, rosewood fretboard, roasted maple neck, True Temperament frets, Lundgren Pickups, a customized Endurneck. The 8-string model has a H-H pickup setup and a 26.5″-28″ multiscale. The 7-string has a H-S-H pickup setup and a 25.5″-26.25″ multiscale. ”R.I.P. all other guitars”, said an overwhelmed Per Nilsson after getting his new TT-axes!
One of the most spectacular and coolest guitars shown at the NAMM Show was the Swiss/Italian luthier Giulio Negrinis Morgoth model. Equipped with a fantastic ornamented fretboard and completed with True Temperament 2nd generation stainless steel frets. Giuilio Negrini sold this amazing guitar during the show for 12000 USD!
TT inventor Anders Thidell visiting the Hill Guitar Company´s booth. From left: Kenny Hill, Anders Thidell and luthier Agustin Gaytan..
Hill Guitar Company, founded and owned by Kenny Hill, is one of the United States’ foremost manufactures of classical guitars. Showed two nylon string classical guitars equipped with the True Temperament Fretting System.
Swedish ace bass player Henrik Linder at the Mattissonbass booth with his two Mattissonbass True Temperament signature basses.
The excellent Andy Timmons trying out an acoustic steel string guitar fretted with 2nd generation stainless steel TT-frets.